Have you heard of partner management Software? It is a great tool to help businesses manage their relationships with their sales and marketing partners.
In this article, we will evaluate the 7 best management software, the benefits of using PRM, and the factors to check before choosing the best Partner management software.
So let’s get started without delay!
| PRM Software | Chat history | Free trial | Starting Price |
| Sales team | Yes | Free 30-Day Trial | $25/month |
| Zinfi | Yes | Free trial | Special Plans |
| Partner Stack | Yes | Free trial | Special Plans |
| Bitumen Solutions | Yes | Free trial | Special Plans |
| Partner PRM | Yes | Free trial | $2000 |
| CamHive | Yes | Free 14-Day Trial | $100 |
| Depends on Everything | Yes | Free trial | Special Plans |
What is Partner Management Software?
In simple terms, partner management software is a tool that allows partners to track sales, affiliate revenue, and other related services, thereby ensuring transparency.
Partner management software provides each partner with a dedicated portal where they can access documents, campaign materials, market development funds (MDF), opportunities, and deals.
The main goal of partner management software is to optimize the relationship between a business and its affiliates. It allocates deals and funds, keeps affiliates in touch with brands, and tracks sales and activities to make sure the company isn’t exploiting its potential customers.
Top 7 Partner Management Software (PRM)
Now that we know what a PRM tool is, choosing the perfect PRM software can sometimes be quite overwhelming. With so many different management software available, we need to properly evaluate each one to find the best fit. Don’t worry!
We will do it for you. Let’s review the best executive management software;
Let’s start our evaluation journey with one of the top management software companies, SalesForce.
1. Sales Force – Best Free Partner Management Software
2. Zinfi – Fully Customizable Suit
3. Partner Stack – Multi-Channel Software Support
4. Zift Solutions – All-in-One Channel Management Solutions
5. PartnerPRM – Best Customer Service Software
6. CamHive – PRM Software for Sales and IT
7. Everything – Automated PRM Software
1. Salesforce – Best Free Partner Management Software
It is known as SalesForce cloud-based CRM (Customer Relationship Management) software . It helps to bring together all the data from various sources so that businesses can attract potential customers and convert them into successful clients.
SalesForce is also connecting with customers in a new way through AI, customer 360, and product demos.
Now it’s time to check its features;
Features
- Market and sales management: Sales Force helps you integrate all marketing strategies by organizing, motivating and directing the sales team.
- Sales collaboration: SalesForce easily collaborates with different teams and helps improve customer experience.
- Salesforce collaboration: With Salesforce, you can enhance your customer experience and allow your team to work together in a variety of ways within an organization.
- Email integration: With Salesforce for seamless workflow automation through automatic updating of Salesforce Email Contacts.
What will be their plans and price? Let’s check it out;
Plans and Price
See SalesForce’s plans and pricing;
| Starter Pack | Professional | establishment | Unknown |
| $25 / month | $80 / month | $165 / month | $330 / month |
| Free trial | Free trial | Free trial | Free trial |
| Potential Customer, Account, Contact, Opportunity management | Customizable reports and dashboards | Regional management and planning | Conversational intelligence and sales management |
Salesforce also offers a 30-day free trial so you can explore all its features and decide if it’s right for you.
Pros and cons
Pros
- Free trial available
- Lead management
- Convenient customization
Cons
- Higher cost
2. Zinfi – Fully Customizable Suit
ZinFi Technologies is a recognized powerful platform in the PRM space. It offers a comprehensive suite of tools that help businesses operating in the ecosystem improve performance and profit.
ZinFi has six core application groups that seamlessly integrate to form a platform for end-to-end management.
Features
- Hyper-personalized workflow: Zinfi offers hyper-personalized workflow automation to tailor each partner’s unique journey.
- Partner relationship management: Zinfi’s partner relationship management enables you to effectively manage channel partners.
- Affiliate marketing management: Zinfi’s affiliate marketing management helps you increase your brand’s reach by partnering with affiliates who promote products.
- Opportunity management: Allows organizations to effectively manage the entire lifecycle of opportunities and deals with their partners.
Plans and Prices
Zinfi has not provided any information regarding its plans and pricing; you can contact them directly on their website.
Pros and cons
Pros
- Global reach
- Affiliate marketing solutions
Cons
- Integration challenges
3. Partner Stack – Multi-Channel Software Support
Partner Stack is a powerful platform primarily designed to help affiliate teams. It helps simplify the sales process.
![7 Best Partner Management Software [current_date format='Y'] (Most Reviewed)](https://googiehost.com/blog/wp-content/uploads/2024/07/Partnerstack-PRM-Software-1024x450.png)
Here they have their own network of connections from customer identity number one. Partner stack is also known as the digital hub of SaaS companies.
Features
- Recruitment: Promoting your program with Partnerstack allows you to find thousands of potential partners who are already involved in marketing.
- Create custom via Activate: Allows you to add a publicly hosted URL to your partner’s portal navigation.
- Report optimization: PartnerStack allows you to report and optimize your partner program data, including revenue, signups, and paying customers.
- Track: For those looking to track your partner, Partnerstack allows you to efficiently track your partners’ follower leads.
Plans and Price
Although PatnerStack’s website does not provide information about plans or pricing, you can contact them directly via phone or mail for plans and pricing inquiries.
Pros and cons
Pros
- Automation
- User friendly interface
- Customer support
Cons
- Reporting difficulties
4. Pitch Solution – All-in-One Channel Management Solutions
Zift is a software tool that falls under the TCMA (via channel marketing automation) category. It is designed to provide a comprehensive solution specifically for channel-focused businesses by offering cloud-based platforms for marketing.
This powerful solution enables organizations to streamline their marketing efforts into a single, easy-to-use platform to drive better results. With Zift, businesses can achieve greater efficiency, improve collaboration, and easily achieve their marketing goals.
Features
- Marketing development funds: Zift solution’s marketing development funds are resources that sellers provide to the channel to increase sales.
- Activate tax: Active tax is one of the special features of Zift solutions; it manages the tax liabilities of a company or individual.
- Program activation: Zift solution helps with data management, partner activation, etc. on a single platform with program activation.
- Lead distribution: Once leads are published via automated email workflows, users will receive them directly. This helps increase ROI (return on investment).
- Program activation: Zift solution helps with data management, partner activation, etc. on a single platform with program activation.
- Lead distribution: Once leads are published via automated email workflows, users will receive them directly. This helps increase ROI (return on investment).
Plans and Price
Plans and prices are not provided on the website. You can connect with them directly via phone or email.
Pros and cons
Pros
- Ease of use
- scalability
- Content distribution
Cons
- Limited content
- Login difficulties
5. Impartner PRM – Best Customer Service Software
Impartner is a web-based solution that increases partner collaboration and efficiency. The enterprise web application offers tools such as partner onboarding, lead distribution, deal registration, and partner performance management.
The platform provides real-time analytics and reporting, making it easy for businesses to optimize their partner programs and increase revenue growth.
Features
- Control: Impartner PRM provides you with control role-based permissions to access rights based on company, role or group.
- Opportunity management: Allows systems to assign leads and projects based on territory, offer, or other factors.
- Individual portals: Impartner PRM provides portals according to benefit; a dedicated portal just for each partner.
- Action Tracking: Allows businesses to track actions taken towards a business strategy together with their partners.
Price and Plans
Although Impartner PRM does not offer their prices and plans on their official website, you can contact them directly via phone or mail.
Pros and cons
Pros
- Wide range of features
- Comprehensive solutions
- scalability
Cons
- complexity
- Fee
6. GlassHive – PRM Software for Sales and IT
GlassHive is a user-friendly, web-based application, GlassHive simplifies all your sales and marketing efforts to help you achieve your business goals.
![7 Best Partner Management Software [current_date format='Y'] (Most Reviewed)](https://googiehost.com/blog/wp-content/uploads/2024/07/GlassHive-1024x348.png)
Whether you are a startup or an established business, GlassHive offers you a range of features designed specifically for the IT industry, making it the perfect all-in-one platform to fuel your business growth.
Let’s examine its features;
Features
- Automation: GlassHive makes it easy to work on difficult tasks with its automation. It automates various tasks to make your team productive.
- Integration: GlassHive easily integrates with other platforms used for sales and marketing, which helps in better transparency and advanced development.
- Reporting: GlassHive’s reporting helps increase transparency and provides valuable insights for your sales and marketing teams.
- Tracking: With GlassHive’s tracking feature, you can easily see how your potential customers are engaging with your content.
Price and Plans
They offer a free trial for all first-time users, after that it costs $100 for new users and $49 for added customers. While the website doesn’t show the proper plan details, you can contact them directly via phone or mail for more information.
Pros and cons
Pros
- user friendly
- Cost effective
- Easy to use
Cons
- Integration complexity
- Scanning difficulties
7. Allbound – Automatic PRM Software
Allbound partner relationship management is one of the best ways to build good relationships with businesses and partners. It is a cloud-based channel with a user-friendly interface and a sales and marketing platform.
![7 Best Partner Management Software [current_date format='Y'] (Most Reviewed)](https://googiehost.com/blog/wp-content/uploads/2024/07/allbound-PRM-Software-1024x472.png)
Allbound’s user-friendly, mobile-friendly platform gives organizations real-time access to sales, activations, marketing tools, and resources, while also enabling flexible ecosystem growth.
If you want to learn about the key features of Allboud, check out the following:
Features
- Track partner activities: Allbound helps you track your partner activities, including following leads.
- Partner onboarding: With the partner onboarding feature, Allbound integrates with new partners’ processes on the platform.
- Social promotion is one of the main strategies of Allbound. It helps in marketing and promoting Allbound Marketing through social media platforms.
- Get partners certified: External training certificates will be issued automatically once partners complete the specified learning path.
Price and plans
Allbound has not offered any plan or pricing details on its website, but you can contact them by phone or mail to explore their wide range of plans.
Pros and cons
Pros
- User friendly interface
- Integration facility
- Convenient customer support
- Simplify communication
Cons
- Limited reporting capabilities
- Lack of advanced customization
Important Factors to Consider for the Best PRM Software
When it comes to choosing the best PRM software , there are several factors we need to pay attention to!
Here we list some key factors to consider:
Mobile Accessibility
Always make sure that the PRM software you choose has a mobile-friendly interface. Check if the software has a mobile app as mobile apps help enhance the user experience.
Secure access with 2-factor authentication is also important.
Reporting and Analysis
Real-time reporting and analytics features are important things to check before choosing PRM software. Because this completely clashes with business development and improvement. It helps you to stay informed about the activities of the partners.
Check its security.
Support and training
Support and training are important factors that we need to check before choosing PRM. In this case, you need to check if the PRM website provides good support or not; you can evaluate it through its responsiveness feature and also make sure that it provides proper technical support.
In case of training, make sure they ensure the Partner’s involvement as this will help you understand easily and also support the growth of your business.
scalability
It is important to choose a PRM software that allows scalability because it should meet your business needs and have a suitable scalable feature to sustain any type of complex business or partner.
Cost and ROI
Everyone has their own cost considerations, so check their pricing and plans to confirm if the PRM software is right for you.
In ROI, you first evaluate your thoughts because ROI evaluations always aim to be an increase in efficiency, increase in revenue, decrease in cost, etc.
Customization options
While choosing the best PRM software, customization options play an important role. Because it helps the needers to find their requirements and needs accordingly. Some of the options for customization tools are a user-friendly interface. Workflow, reporting nature, etc.
User Friendly Interface
User-friendliness is one of the important features you should definitely check before making a choice. Always choose a user-friendly interface as it will help with the workflow.
Integration Capabilities
The success of a platform depends on the management of its services. You can verify whether PRM software is right for you by evaluating its integration capabilities such as streamlined communication, deal management, analytics and reporting, content management, etc.
Data security and compliance
Look for PRM software that provides you with data security with end-to-end encryption as it helps protect your partner and your data. Regulatory compliance is also important for maintaining trust and legal requirements.
Always opt for all the above-mentioned features before choosing the PRM software to make it the best!
How Does Partner Management Software Benefit a Business?
Partner management software benefits businesses by managing their relationships with partners. PRM plays a crucial role in the development of businesses.
Let’s look at some of the advantages of PRM;
Payroll
Payroll can be considered as one of the benefits of PRM for businesses as it helps in saving time and providing efficiency. It also helps in calculations, payment processing, tax deductions, etc.
It enables the growth and strategic management of businesses.
Employee Records
PRM helps in managing employee records through proper registration of employees, their absence and presence records, position and salary tracking, performance reviews, internal memos, etc.
Strengthens communication between employees and partners.
Recruitment
PRM helps you find the right employees for your business. Finding the right person is not that easy and that is why PRM helps you find employees during the recruitment process.
Onboarding
Engagement is a key aspect of a business. PRM helps you streamline your recruiting process in a way that reduces costs, increases partner satisfaction, and provides visibility into the entire process.
Education
Training is the best part of PRM software and it improves the business. PRM has an effective learning management system that helps in increasing the revenue of the business through cost-effective services.
Performance Management
PRM allows businesses to manage all their partners from one place. This improves communication to increase revenue. Due to this feature, it reduces costs.
We have seen some benefits of PRM for businesses. PRM is the best way to find good partners and businesses.
Frequently Asked Questions
What does Partner relationship management software do?
Partner relationship management helps in enabling sales and marketing through proper partner relationship management.
Why do I need PRM software?
PRM roles play a crucial role in sustaining the business and partners by properly managing sales and marketing. It helps in developing the business.
What are the best PRM software products?
There is a wide range of PRM software products available, including Allbound, Impartner, Zift Solutions, Glass Hive, etc.
Who uses partner management software?
Partner management software is mostly used by businesses and industries like automotive, healthcare, Insurance, SaaS, etc. PRM helps in their strategic development and growth.
Can PRM handle complex partner networks and diverse collaboration needs?
Yes. Modern PRM can handle complex partner networks and diverse collaboration needs thanks to its unique features.
How much does PRM software cost?
The cost of PRM software can vary depending on different factors. Generally, the professional type starts from $175+ per month and starts from $200+ per month.
Conclusion
Now we know what performance management software is. In this article, we also shared information on the subject. 7 best performance management software , things to consider before choosing PRM and the benefits of PRM in businesses.
We hope this article will give you a correct idea about PRM. Before choosing, make sure to evaluate it correctly and make sure it meets your needs.
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